Born in Angola, Kwame Ferreiria is an entrepreneur and CEO of Impossible, a design company he co-founded with Lily Cole. The company describes itself as a group of “thinkers, designers and engineers” who want to reimagine how the world works, borne of the simple premise that anyone can change the world. Kwame and Lily spoke to WePresent about the concept behind the group and their publication, The Book of Possibilities (2017) – a tribute to creative minds, and the ability for their ideas to shape the future.
“Designers are engineers of simplicity. Most people don’t really think about the future. I want people to know that we, designers, engineers, artists, must do more to ensure and enable everyone to think of the future as a participative and open canvas.”